Fantastic Fan Shirt Friday at DS

To support the Danish Childhood Cancer Foundation’s Football Shirt Friday initiative, we held Fan Shirt Friday at DS on Friday, 6 March, and a great many colleagues chose to don their shirts in support of this worthy cause.

🎵Like the ugly little duckling, we’re doing our Friday fan-shirt counting 🎵

…yes, the metre is a little off, but Fan Shirt Friday is 100% on form!

On Friday, we kicked off Fan Shirt Friday at the DS Group, and what fantastic support we received from our employees!

Lots of colleagues from across our companies turned up in their fan shirts, thereby supporting the Danish Childhood Cancer Foundation and its important work.

At DS Gruppen, we have expanded the well-known ‘Football Shirt Friday’ concept into ‘Fan Shirt Friday’, and for every fan shirt worn on the day, the DS Gruppen makes a donation to this worthy cause. We do this, among other reasons, so that those who do not own football shirts or are not interested in football can also take part and support the worthy cause. This also allows us to raise even more money for the Danish Childhood Cancer Foundation on the day.

There were colourful shirts, high spirits and stadium platters in the canteen in Hobro – a truly winning combination!

A big thank you to all our ‘Roligans’ at DS Flexhal, DS Stålkonstruktion, DS Elcobyg and DS Stålprofil for their support from the stands!

About the Author

Oline Erfurth Eskebjerg Christiansen

With a background as a trained journalist and marketing management graduate, Oline makes a strong contribution to digital communication across DS Gruppen. In addition, through her engaging writing style, she communicates both internally and externally – whether it is employee profiles, project news, organizational updates, or stories about our sponsorships. Oline also has prior experience with magazine articles, social media content, video, advertorials, and other areas within journalism and communication.